PET packaging recyclability under PPWR

PET — polyethylene terephthalate — has carried the European plastic-packaging recycling story for two decades. Clear PET water bottles are collected at ~75% across the EU, sorted with high purity, and re-enter food-grade applications through EFSA-approved processes. Under PPWR, well-designed PET routinely earns grade A. Badly designed PET earns grade D, and the manufacturer rarely notices until the EPR fees land.

Why PET is the gold standard

Three properties make PET unique among consumer-packaging plastics:

  • NIR sortability. PET has a distinctive near-infrared signature, so automated sorting lines isolate it with > 95% purity in a single pass.
  • Closed-loop recyclability. Mechanical recycling produces food-grade rPET (regulated by EFSA opinions since 2008), enabling true bottle-to-bottle recycling at scale.
  • Mass-collected. Deposit-return schemes in Germany (Pfand), Sweden, Norway, and the Netherlands push collection rates above 90% for in-scope bottles, providing a steady recyclate supply.

The combination earns clear PET bottles a default RecyClass grade A under Annex II — but only the bottle, not the package. The grade you actually achieve is determined by everything else on the item.

What destroys a PET grade

Annex II’s worst-of methodology punishes contamination disproportionately. The following five design choices are the most common reason an “all-PET” package grades as B, C or D:

1. PVC shrink-sleeves

A PVC shrink-sleeve over a PET bottle contaminates the PET recycling stream at the wash stage (the PVC melts at lower temperatures and produces hydrochloric acid byproducts). Result: a 95% PET / 5% PVC item grades as a PVC item under RecyClass — typically grade D.

Mitigations: switch to LDPE or OPP sleeves with perforations for consumer removal; use direct-print on the bottle; reduce sleeve coverage to < 50% with full-perforation.

2. Carbon-black inks

Carbon-black ink absorbs near-infrared light, making the PET bottle invisible to the NIR sortation line. The bottle ends up in the residue stream instead of the PET stream. A high-coverage carbon-black print can drop a grade-A bottle to grade C.

Mitigations: substitute carbon-black with NIR-detectable alternatives (Sun Chemical SunPURE, Datacolor); limit black coverage to < 5% of bottle surface; use direct labelling rather than full-body sleeves.

3. Metallic and metallised inks

Metallic foils and metallised pigments interfere with the electrostatic separation downstream of sortation. They also bleed into the rPET pellet, giving it a grey cast that disqualifies it from food-grade applications.

4. PET-G and PET copolymers

PET-G (glycol-modified PET) and amorphous PET (APET) look like PET but behave differently in the wash and pelletising stages. They contaminate the rPET feedstock and are flagged as separate streams by RecyClass.

5. Coloured PET

Heavily coloured PET (opaque white, deep blue, green) downgrades the recyclate value because the rPET cannot be used in clear food-contact applications. Light-blue tinted PET is generally acceptable; bold colours are not.

→ Carbonorm flags each grade-degrading attribute on your PET SKUs (sleeve material, ink coverage, copolymer type) and tells you the cheapest substitution to climb back to grade A.

PET-specific Article 7 thresholds

PET has its own row in the Article 7 threshold table, and it is the most aggressive food-contact threshold in the regulation:

Category1 Jan 20301 Jan 2040
Contact-sensitive PET packaging30%50%
Single-use plastic beverage bottles30%65%

The 65% threshold for single-use beverage bottles by 2040 is the steepest in the regulation. Achievable but tight — the EU rPET supply will need to expand by ~3× over the same period, and bottle-to-bottle food-grade approval pathways must clear faster than the historical EFSA cycle. Article 7 deep-dive →

The rPET supply story

rPET supply is the binding constraint on PET-heavy portfolios in the 2025–2030 window. Three dynamics:

  • Collection growth via deposit-return. Germany’s Pfand collects ~98% of in-scope bottles. Italy, Spain, and France are rolling out equivalent schemes — collection rates will rise but slowly.
  • Food-grade approvals. Mechanical rPET for food contact runs through EFSA opinion 2008; new chemical recycling pathways (Eastman, Loop) have received individual EFSA opinions but only for specific feedstock-to-product combinations.
  • Pricing. Through 2024–2026, food-grade rPET trades at a 20–60% premium to virgin PET. Article 7 demand will widen the premium before chemical recycling capacity catches up around 2030.

PET vs other plastics — a quick comparison

PlasticTypical Article 6 gradeArticle 7 PCR threshold (2030)Recyclate supply outlook
PET (clear)A — gold standard30% (contact-sensitive)Tight, premium-priced
HDPE (natural)A — well-established10% (contact-sensitive)Adequate
HDPE (coloured)B — colour penalty10%Adequate
PPB — emerging at-scale recyclate10%Constrained — chemical recycling pathway
LDPE filmC — bag-stream constraints10%Constrained, mainly post-industrial
PS / EPSD — limited mechanical recyclingN/A (not contact-sensitive in most uses)Poor
PVCD / E — contamination of other streamsNot applicablePhase-out trajectory